Used as a companion guide to Mainstreaming Corporate Sustainability, this case book provides specific examples of companies that have incorporated successful techniques to promote sustainability within their organization. Combined with the textbook, it provides a full curriculum for any introductory course on corporate sustainability.
Through the examples of companies from around the world, the reader will learn about best practices and helpful tools, including international standards and performance frameworks, that can be adapted to any company. These resources are described in a manner that allows the reader to successfully integrate sustainability into a company’s corporate culture. It is useful for students, faculty, and practicing sustainability professionals.
Pathways to Success will help develop an understanding of the pitfalls and challenges of this ever-changing field. It shows how to become adept at asking the right questions and speaking the language of sustainability to become a leader in this important business arena.
Key Features
Provides questions for discussion at the end of each chapter to promote dialogue and learningIncludes additional resources to allow the reader to delve more deeply into the subjectOffers examples of companies who have profitably integrated environmental and social responsibility into their management systemsIllustrates from leaders in the sustainable field the successful use of stakeholder engagement and supply chain management to respond to customer demandDetails strategy and management systems to show how to actually integrate sustainability into a company at any stage of development, and describes various risks and pitfalls to help avoid mistakesTable of Contents
Chapter 1: Introduction to Sustainability
Chapter 2: Making the Business Case for Sustainability
Chapter 3: Investigating the Sustainability Footprint of Patagonia
Chapter 4: Cisco Systems: Leader in Governance and Ethics
Chapter 5: Engaging Stakeholders: Levi Strauss & Co.
Chapter 6: Environmental Responsibility: Alcoa Corporation
Chapter 7: Unilever: Leader in Social Responsibility
Chapter 8: Economic Responsibility: ING Groep NV
Chapter 9: Strategy: Nestlé and Shared Value
Chapter 10: Sustainability Management and BMW
Chapter 11: Supply Chain Management and adidas Group
Chapter 12: Sustainability Metrics: Considering Materiality at Marks & Spencer
Chapter 13: Reporting on Sustainability: Novo Nordisk
Chapter 14: Sustainable Design at Jones Lang LaSalle
Chapter 15: Conclusion: Innovation and Sustainability
